Air Jordan 7 (VII)

The Air Jordan VII was released in late 1991. Tinker Hatfield created the Air Jordan VII which had many similarities with the Air Jordan VI model. The Air Jordan VII was unique because it used some of the Nike Huarache technology to create a shoe that really stuck to the consumer's foot. The visible air sole, the Nike Air logo, and the yellowing soles all were no longer featured on the Air Jordan VII. The Air Jordan VII model is also commonly known as the "Hares" because the commercials promoting the shoe featured cartoon character Bugs Bunny. Tinker Hatfield could be inspired by anything when it comes to the Air Jordan line.Tinker was in Portland, he saw a poster that was African art, influenced by an Afropop Worldwide. The person in the poster was playing a guitar shaped like Africa. Around the time when Tinker was ready to design the Air Jordan VII Michael sat down with him and mentioned that he wanted the shoe to “stay young and interesting, while remaining sophisticated”. Tinker had now went inside the store and asked to purchase the poster, but the owner did not want to sell it because he was advertising a radio show and the Afro pop music. Tinker had now told him he worked on the design of the Air Jordan line. The store owner decided to sell the poster to him for $15.


All the lines on the Air Jordan 7 were influenced by Western African tribal patterns, which were on the poster. The Air Jordan VII was also worn by Michael Jordan in the 1992 Barcelona Olympics. Nike had made a special “Olympic” color way, and instead of the number “23? there was 9 on the back. Various retros of the Air Jordan VII were released in 2002, again in 2004, and again with different colors in 2006. Also in 2008 nike released a black and blue pair own by a senegalease cheikh mbacké, he ordered it for $600. He's the only one that has that color in the entire world.